Branding

Past Branding Projects:

• Brand planning for various pharmaceutical JUBLIA, POMALYST, UCB (Both rheumatology and dermatology initiatives), and currently Teva Pharmaceuticals’ AUSTEDO

• Assisted in rewriting Intercept Pharmaceuticals company core values

• Renamed Ryan Partnership’s Interactive/Direct Marketing Creative Group to iDirect combining both the direct and the Interactive marketing departments as one

• Renamed the De La Vega Company, an integrated building solutions company (combining design, architecture, engineering, and construction) to BuildingPlus

• Created Brandemburg Marketing after a fictional character based on David Ogilvy

• Named Remarkamed, a healthcare marketing group out of McAllen, Texas

• Completely rebranded MamaCents to add new revenue channels

• Rebranded Whiskas online CRM program

• Branded Mind Farm, Rapp Collins Worldwide internal employee learning and training program